Skip to content
The festival of Rakshabandhan, a symbol of brotherly affection, will be celebrated on August 3. This time swadeshi rakhi will be adorned on the wrist of brothers. Attractive ashes of new varieties have been prepared at the shops in the markets of the city and village. This time the sacred relationship will be strengthened by indigenous people. Chinese ashes and other items are not visible at shops adorned in the market this time.
Since the tension on the Indo-China border in eastern Ladakh, the issue of a boycott of Chinese goods in the local market has been hot. Its effect is now visible in the purchase of Rakshabandhan. People are not ready to buy Chinese ashes and to meet the demand of indigenous people, beautiful silk threads have been brought to the market.
Doraemon and Chhota Bheem are pleasing to children: This time there are ashes of cartoon characters like Doraemon, Chhota Bheem, Teddybear, etc. available in the market to decorate on the wrist of children, but electronic ash coming from China is rarely seen in the market. Apart from this, this time a rakhi with beads, photo-studded ashes have also come on the market. Amidst all this, children are liking the ashes of the cartoon character.
Last year itself, the sale of Chinese rakhi was reduced by 30 to 35 percent. But this time it is absolutely nil. Sales of indigenous palms have increased. These rakhis especially include crystal, Kundan ash. The highest demand is for silk threads, which are also very low in price. The fine silk-red thread threads decorated with pearls are among the most sought after women.
Online purchase also in full swing: In the midst of the corona epidemic these days, women and women who are avoiding going to the market are buying online. As e-commerce continues and in the wake of this festival, many online portals attract charkhas. This time in the online market, there is a strong emphasis on the indigenous population. A special variety of indigenous clusters has been made available on every platform, which is selling well. Many sisters are buying rakhi from e-commerce and getting it delivered online to their brothers.
Enjoyed reading this article , also check out some more articles here
Looking for some cool smartwatches, click on check now button below